Rayana Beauty

Landing Page

Project


Rayana Maia, a renowned beauty professional, was about to launch her first online course, the "DominaFeed Method". The course targeted beauty professionals who wanted to establish themselves as authorities on Instagram, learn how to take better photos, and edit them to attract clients and increase their earnings. However, she needed an effective way to capture leads and offer the course to the public on launch day.

Project


Rayana Maia, a renowned beauty professional, was about to launch her first online course, the "DominaFeed Method". The course targeted beauty professionals who wanted to establish themselves as authorities on Instagram, learn how to take better photos, and edit them to attract clients and increase their earnings. However, she needed an effective way to capture leads and offer the course to the public on launch day.

Solution


To solve this challenge, we developed a complete and strategic sales funnel. We started with an attractive and persuasive capture page designed to convert visitors into leads.


For the course sales page, we prioritized elements of persuasion, speed, and aesthetics. We built a fast and visually appealing sales page, highlighting the benefits of the course.


We integrated the funnel with Active Campaign for email marketing automation. This allowed for contact segmentation, personalized email sending, and other automations.


The implementation of the sales funnel resulted in a successful course launch - generating over R$10,000 in one week. This success reinforced Rayana's position as a trusted expert and leader in the beauty industry, further solidifying her reputation.

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